Better Gas projectsBetter Gas · Web Development · Project case study
WordPress Website Site Architecture, Pages & SEO
I worked across the Better Gas WordPress environment to improve page architecture, local landing structures and operational integrations while keeping plugin scores distinct from external SEO performance.
WordPressElementorRank MathWooCommerce
ClientBetter Gas
Evidence period2024 to 2026 page-publishing dates visible, with 2026 administration capture
The engagement
The challenge. The thinking. The delivery.
The web work focused on site structure, published-page operations, local search content and the integrations that support forms, commerce and reporting.
CMS structure and SEO tooling support discoverability, but administrative scores are not independent ranking or traffic evidence.
The web work focused on site structure, published-page operations, local search content and the integrations that support forms, commerce and reporting.
View detailed delivery scope and next improvements
Implementation scope
- Audited structure, navigation and conversion paths
- Managed CMS templates and page taxonomy
- Implemented local landing-page and internal-link structures
- Connected forms, reporting and commerce layers
- Reviewed mobile/content operations and SEO tooling
- Separated publishing evidence from assumptions about developer start date
- Create a documented page-governance model
- Validate search performance in Search Console
- Review Core Web Vitals and conversion paths
Results & evidence
What the available reporting shows.
These values describe the available platform evidence. They are not presented as proof of independent campaign attribution or causality.
Location and service pages visible
2024 to 2026 dates visibleWooCommerce, forms and SEO tooling coexist
2026 captureCMS structure and SEO tooling support discoverability, but administrative scores are not independent ranking or traffic evidence.
Platform screenshots and presentation imagery are distinct. Only evidence suitable for public display is shown; private administrative captures remain protected.
Open source evidence and reporting limitations
Visible Rank Math score range (65 to 78/100)
Source: WordPress admin
Period: 2026 capture
Plugin scores are administrative indicators, not external ranking proof.
Location and service pages visible (Published)
Source: WordPress Pages
Period: 2024 to 2026 dates visible
Publishing dates do not establish the start of an engagement.
WooCommerce, forms and SEO tooling coexist (Integrated)
Source: WordPress admin
Period: 2026 capture
Tool presence documents the environment, not specific causal outcomes.
See supporting evidence records
The original administrative screenshots are not displayed publicly without privacy review and approval.
- Pages ‹ Better Gas WordPress (27.08.2026 02_00).png
- Dashboard ‹ Better Gas WordPress (27.08.2026 01_59).png
- Google my business.png
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